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Seeking Out Happiness and Joy: Jesseca Dupart’s Epic Kaleidoscope Hair Pop-Up


Seeking out happiness and joy at Jesseca Dupart’s Epic Kaleidoscope Hair Pop-Up. I woke up one Saturday morning with the urge to be intentional in seeking out happiness and joy. I said to myself that I wanted to see black people living, existing and simply enjoying life. Well, a few Saturdays ago, I was strolling through my Instagram feed that morning and noticed a post by Jesseca Dupart CEO of Kaleidoscope Hair Products . Jesseca, affectionately known as “Da Real BB Judy” announced that she would be doing a pop-up and product demonstration at a local Target. So, I grabbed my camera and decided to go. It was the best decision I could have made.

Jesseca Dupart, CEO of Kaleidoscope Hair Products

As I entered the store, I noticed a couple of children dressed in bright and vibrant colors. Then one by one the children along with their parents began pouring in. The company has “Kaleidokids” a brand ambassadors program children. They were draped in all sorts of colorful ensembles. From hair-bows to socks, and tutu’s the colors were beautiful and bright just like their personalities. There were several highlights of the day. One of them included James Tucker.

Kaleidoscope, Kids, Hair, Jesseca, Dupart, Happiness, Joy
Kaleidoscope Kid and Mom

The viral star affectionately known as “Lil James” was there as well taking pictures with guests, signing autographs and being his charismatic little self. This baby actually took the time and signed the prosthetic leg of a guest. I scrambled to get the picture because there was just so much in that one shot.

Kaleidoscope, Kids, Hair, Jesseca, Dupart, Happiness, Joy
“Lil James” autographing a fan’s leg

I was also amazed at Jesseca, and here calmness and genuine love and adoration for both the children and parents. It wasn’t just a publicity stunt, she genuinely loves and appreciates her customers. She took the time with several visitors and answers business questions, gave business critiques and even prayed with people. She even took the names of kids “shooting their shot” at being an official “Kaleidokid”. It was just a beautiful thing to witness. The lines were stretched around the isles throughout the store. She stood there and greeted every last person. Not even a shoe change could stop the flow.

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I also had a chance to witness many budding young entrepreneurs. I purchased some lemonade from the Brown Boys Lemonade Company by Anthony and Ja’Den . The duo started selling lemonade at the age of Seven. Seven, yall!!! This moment was just what I needed. I went to capture some black people joy and ended up walking away with some insight nuggets, lemonade, and Kaleidoscope Milkshake Leave-in Detangler.

Kaleidoscope, Kids, Hair, Jesseca, Dupart, Happiness, Joy
Brown Boys Lemonade Owners, Anthony Anderson and Ja’Den Anderson

I was reminded to:

  • Never take your audience or supporters for granted
  • Be genuine in your actions
  • Move from being inspired to actually fulfilling your dreams
  • The early bird that’s hungry gets the worm
  • Happiness is an inside job

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